Designed and launch of Natusan, the first sustainable cat litter delivery service in Europe. Available in London since September 2019,
the Fast-Up team manages operations.
Ideation & Business Design
• Business idea generation with Mars.
• Extensive tests on social media.
• Detailed design of the compostable subscription service
• Operational setup of Natusan.
• Design of the product, brand, website and end to end supply chain.
Day to Day Operations & scale
• Running the operations
• Improving Natusan based on real life experience and customer feedback.